Proton e.MAS takes more than 60pc of Malaysia’s EV market, 27,403 registered in eight months
SHAH ALAM, Sept 15 — Proton e.MAS accounted for more than 60 per cent of Malaysia’s electric vehicle (EV) registrations from January to August this year, with 27,403 domestic registrations recorded during the period.
The national EV brand said the performance strengthened its position as Malaysia’s leading EV brand, with the Proton e.MAS 5 leading the EV segment, while the Proton e.MAS 7 remained the top EV sport utility vehicle (SUV) and the Proton e.MAS 7 PHEV led the plug-in hybrid electric vehicle (PHEV) segment.
The achievement followed Proton e.MAS recording more than 6,000 registrations in August alone, its highest monthly figure to date.
According to Pro-Net, Proton e.MAS recorded 27,856 total registrations year-to-date, comprising 18,014 units of the Proton e.MAS 5 and 4,278 units of the Proton e.MAS 7 from domestic and export markets, as well as 5,562 units of the Proton e.MAS 7 PHEV from the domestic market.
These figures gave Proton e.MAS a 32.5 per cent share of Malaysia’s new energy vehicle market, while its domestic registrations accounted for about 60 per cent of the country’s EV market.
“Achieving more than 60 per cent market share is a significant milestone for Proton e.MAS, but more importantly it reflects Malaysians’ growing confidence in electrified mobility. As the national EV brand, our responsibility extends beyond putting more EVs on the road. We are focused on building the ecosystem, capabilities and infrastructure needed to support long-term EV adoption for all Malaysians,” said Pro-Net chief executive officer Zhang Qiang.
“Pro-Net will remain focused on building the foundations for long-term EV adoption, strengthening charging accessibility, aftersales capabilities, local talent and localisation in support of Malaysia’s ambitions under the Low Carbon Mobility Blueprint (LCMB) and National Energy Transition Roadmap (NETR),” he added.
Pro-Net said Proton e.MAS now has 60 dealerships, 46 authorised service centres and 10 Body & Paint facilities nationwide to support customers throughout their ownership journey.
The brand also said customers could access more than 4,700 charging points through the Integrated Live Charging Map available in Proton e.MAS vehicles and the Proton e.MAS app, covering more than 90 per cent of Malaysia’s public charging infrastructure.
For high-rise residents, Proton e.MAS owners can obtain a charging rate of RM0.63 per kilowatt-hour until December31 through collaborations with ChargeSini, JomCharge, Charge+, Time Charge N Go and RExharge, covering more than 1,500 charging points at over 500 participating residences nationwide.
All Proton e.MAS models and variants are now locally assembled at Proton’s EV plant in the Automotive High Tech Valley in Tanjong Malim, supporting local manufacturing capabilities and the wider EV supply chain.
In August, 37 technicians from 25 authorised dealerships obtained Level 2 EV certification through TVETMARA, adding to the pool of locally trained personnel supporting the growing EV market.
Pro-Net said its e.MAS Certified Technician Programme and e.MAS Certified Service Advisor Programme, together with the inaugural e.MAS Electrified Excellence Competition, would continue to support skills development across its network.
The company also said 98.8 per cent of common spare parts were available across its authorised Proton e.MAS network, helping reduce vehicle downtime and support aftersales readiness.
Proton e.MAS said its investments in charging infrastructure, dealership and aftersales services, talent development and localisation were intended to support Malaysia’s transition towards electrified transportation and its longer-term EV ambitions under the NETR and LCMB.
