Columbia Asia launches app to boost its health services

Columbia Asia launches app to boost its health services

PUCHONG: Columbia Asia Hospital, one of the largest and fastest- growing healthcare companies in Asia launched its official mobile app aimed to
enhance their service offerings to patients.

The patient focused application enables functions such as booking and managing of appointments, payment, hospital-related queries, along with
retrieving of corporate information and promotions to be more seamless and efficient.

Payment function would be made available for Malaysia and Indonesia soon.

“The launch of our official mobile app is yet another initiative in our digital transformation journey, as more and more people, particularly the millennials are opting for healthcare providers that offer treatment with added convenience,” Columbia Asia group chief executive officer Dr Kelvin Loh said.

Screen capture of Columbia Asia’s healthcare app

“Aside from better serving the needs of our patients, the mobile application gives us a cost-effective solution to reduce time in operational manpower,” he added.

The hospital was able to reduce outpatient journey time by 16 percent and improved overall staff efficiency by eight to nine percent.

The app can be downloaded from Google Play Store and Apple’s App Store.

It was developed in view of the four key trends that Columbia Asia noted for this year. The four are as follows:

  1. Patients are looking for the best consultation with efficient services
  2. The future of healthcare lies in efficiency
  3. Tapping into the realm of mobile healthcare
  4. Social media space is the new word-of-mouth.

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